Factors affecting employee satisfaction: the case of land plot sales staffs

Main Article Content

Phuong Viet Le-Hoang
Vi Truc Ho
Nhan Trong Phan

Abstract

The purpose of this research is to explore the scale and identify factors affecting employee satisfaction in a particular business; namely, land sales staff in Ho Chi Minh City area. To conduct the research, the authors do group discussions and expert discussion and then analyzed 201 observations with six factors: The nature of work, promotion and training, leadership, co-worker, income and working environment. The results of Exploratory Factor Analysis(EFA) show that there are five factors: Work nature, promotion and training, co-worker, income and working environment that has a positive impact on employee satisfaction; besides, the interesting result from the research is that the leading factor negatively affects the satisfaction of land sales staffs in Ho Chi Minh City, Vietnam. The contribution of this study is that the authors confirm the theory of Herzberg (1966), Ludy (2005), Nunnally and Bernstein, Spector (1997), Smith et al (1969) and Vroom (1964) in the context of the land plot sales staffs. Also, from qualitative studies and relevant studies, the author has adjusted the scale and analyzed data in a new context. Based on that, the research recommends the necessary management solutions to increase employee satisfaction and open a new field for further research.

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Author Biographies

Phuong Viet Le-Hoang, Industrial University of Ho Chi Minh City Open University of Ho Chi Minh City

Ph.D. student in Business Administration

Open University of Ho Chi Minh City, Vietnam

Lecturer in Business Administration Faculty

Industrial University of Ho Chi Minh City, Vietnam

 

Vi Truc Ho, Industrial University of Ho Chi Minh City Economics and Law University

Ph.D. student in Business Administration

Economics and Law University

Lecturer in Business Administration Faculty

Industrial University of Ho Chi Minh City, Vietnam

Nhan Trong Phan, Industrial University of Ho Chi Minh City

Lecturer in Business Administration Faculty

Industrial University of Ho Chi Minh City, Vietnam

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