Music production-consumption and the service-good spectrum under the sway of a shift within a shift

Main Article Content

Sílvia Helena Meyer Carvalho
Annibal Scavarda
صندلی اداری

Abstract

Nowadays music constitutes a phenomenon whose complexion entangles aspects simultaneously related to society, culture, art, business, and technology. Due to the combined influence of these aspects, music production-consumption acquires some unique features. Added to that, the swift evolution and growing influence of the economic-technological association have increasingly affected music as a sociocultural phenomenon, as an art form, and as a corporative business, increasing the complexity of an already convoluted context. Given the composite and dynamic constitution of the music field, the present approach departs from a multidisciplinary analysis, establishing a methodological groundwork that comprehends conceptual and qualitative research, elaborated through exploratory study.

Under a standard economic perspective, music production-consumption belongs in the structure of the music supply chain, presenting a rather uncertain status between service and good. Apart from the economic understanding, however, music comprises a wide variety of manifestations, which do not suit conventional production-consumption processes. In order to cope with the inexorable duality of this paradoxical coexistence, this study proposes a model intended to contribute to the building of a comprehensive knowledge on music production and consumption.

As this model departs from some specific flows of music production and consumption, it creates an array of patterns, pinpointing their situation within the service-good spectrum. In addition, it considers Digital Revolution and globalized communications as enablers that affect the foundations of traditional music, unbalance routine flows inside the supply chain of the music industry and cause music production-consumption relationships to shift their status from product-oriented to service-oriented.

Downloads

Download data is not yet available.

Article Details

Section
Articles
Author Biographies

Sílvia Helena Meyer Carvalho, Federal University of Rio Grande do Sul

Professor of the Fine Arts School - Music Department

Annibal Scavarda, Federal University of the State of Rio de Janeiro

Professor at the Production Engineering School

References

ADLER, M. (1985) Stardom and talent. The American Economic Review, v. 75, n. 1, p. 208–212.

ALEXANDER, P. J. (1994) New Technology and Market Structure: Evidence from the Music Recording Industry. Journal of Cultural Economics, v. 18, n. 2, p. 113–123. Retrieved from http://www.peterjalexander.com/images/New_Technology_and_Market_Structure.pdfAccess: 02/01/14.

BENHAMOU, F. (2007) A economia da cultura, Translated by Souza, G. G.. Cotia‐SP: Ateliê Editorial.

BURKHOLDER, J. P.; GROUT, D. J.; PALISCA, C. V. (2010) A history of Western music. New York: WW Norton.

CONARD, N. J.; MALINA, M. (2008) New evidence for the origins of music from caves of the Swabian Jura, in: BOTH, A.A. et al. (Eds.), Orient-Archäologie, n. 22, p. 13–22. Retrieved from http://www.academia.edu/download/30927770/new_flutes-conard-malina-muenzel-2009.pdf Access: 11/14/13.

CONARD, N. J.; MALINA, M.; MÜNZEL, S. C. (2009) New flutes document the earliest musical tradition in southwestern Germany. Nature, v. 460, n. 7256, p. 737–740. Retrieved from http://134.2.48.77/fileadmin/website/arbeitsbereich/ufg/urgeschichte_quartaeroekologie/publikationen/Conard_Malina_M__nzel_Flutes_Nature_2009.pdf. Access: 11/14/13.

COOK, N.; DIBBEN, N. (2010) Emotion in Culture and History, in: JUSLIN, P. N.; SLOBODA, J. A. (Eds.), Handbook of music and emotion: theory, research, applications. Oxford University Press, p. 45–72.

CREATIVE COMMONS (2009) Defining “noncommercial” a study of how the online population understands “noncommercial use.” Creative Commons Corporation: San Francisco, CA. Retrieved from http://mirrors.creativecommons.org/defining-noncommercial/Defining_Noncommercial_fullreport.pdf. Access: 12/04/11.

DOWNS, P. G. (1992) Classical music: the era of Haydn, Mozart, and Beethoven, New York: WW Norton.

GENDRON, B. (1986) Theodor Adorno Meets the Cadillacs, in: MODLESKI, T. (Ed.), Studies in entertainment: Critical approaches to mass culture. Indiana University Press, p. 18–36. Retrieved from http://users.ipfw.edu/tankel/pdf/gedron.pdf. Access: 02/02/14.

GOODRICH, P.; RENARD, S.; ROSSITER, N. (2011) Social network analysis of the music industry: from barrel organ To Youtube. Retrieved from http://www.w.aabri.com/NC2011Manuscripts/NC11083.pdf. Access: 02/03/14.

GRAHAM, Gary, et al. (2004) The transformation of the music industry supply chain: A major label perspective. International Journal of Operations & Production Management, v. 24, n. 11, p. 1087-1103. Retrieved from www.emeraldinsight.com/researchregister Access: 11/01/2013.

HERSCHMANN, M. (2010) Indústria da música em transição, São Paulo: Estação das letras e cores.

IFPI (2012) IFPI digital music report 2012, London: IFPI. Retrieved from http://www.ifpi.org/content/section_resources/dmr2012.html Access: 01/29/14.

IFPI (2013) An industry on the road to recovery: Facts and figures. IFPI digital music report 2013, London. Retrieved from http://www.ifpi.org/content/section_resources/dmr2013.html. Access: 01/29/14.

JONES, S. (2000) Music and the Internet. Popular Music, v. 19, n. 2, p. 217–230. Retrieved from http://journals.cambridge.org/PMU. Access: 02/02/14.

KRIMS, A. (2007) Music and Urban Geography. Routledge: Taylor and Francis Group: New York.

MARTIN, P. J. (1997) Sounds and society: Themes in the sociology of music, Manchester University Press, Manchester.

MORLEY, I. (2009) Ritual and music: Parallels and practice, and the Paleolithic. Becoming Human: Innovation in Prehistoric Material and Spiritual Culture. Cambridge University Press, p. 159–175.

PRESTES FILHO, L. C. (Coord.) (2005) Cadeia produtiva da economia da música, Rio de Janeiro: Instituto Gênesis/ PUC-RJ.

RAYNOR, H. (1972) A social history of music: From the Middle Ages to Beethoven, London, Barrie & Jenkins.

RENARD, S. (2010) Unbundling the supply chain for the international music industry. Manchester, New Hampshire, 2010. 155f. Doctor of Business Administration (D.B.A.) Dissertation - International Business, School of Business Southern New Hampshire University Retrieved from http://academicarchive.snhu.edu/bitstream/handle/10474/474/int2010renard.pdf. Access: 02/01/2014.

ROSEN, S. (1981) The economics of superstars. The American economic review, v. 71, n. 5, p. 845-858.

STOLBA, K. M. (1990) The Development of Western Music: A History, Dubuque, Wm. C. Brown Publishers.

THROSBY, D. (2002) The music industry in the new millennium: Global and local perspectives. Global Alliance for Cultural Diversity. Paris: UNESCO–Division of Arts and Cultural Enterprise. Retrieved from http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.199.8085&rep=rep1&type=pdf. Access: 02/02/2014.

فروشگاه اینترنتی